In today’s marketing world, you need a voice—but it has to be one that you FIND from within rather than one you make up from thin air.
Read MoreCopy holding you back from booking dream clients or launching a shiny new website? Find out if you need a copywriter, and when the best time is to hire one.
Engagement is a key in any content marketing strategy, but engagement is not a given unless you truly train your audience. Here’s how.
Investing in events can feel really intimidating. Is there a real return on investment? These successful entrepreneurs share their stories.
For my 27th birthday, I’m reflecting on what I’ve learned, what I haven’t mastered yet, and what I want to try in the coming year.
Owning an online business means writing, almost daily. This blog post is to help you help yourself with some key copywriting tools, so you never have to write from scratch again.
Discover why I made the switch to Flodesk, how my email marketing improved, and why you might want to make the switch, too.
In this interview with Jess Jordana, you’ll learn how to get past the client profile you mapped on paper, and start actually reaching them with your message.
In this podcast interview with Jess Jordana, uncover the missing link in your website copy that’ll turn browsers into buyers on the regular.
In this podcast interview with Jess Jordana, find out how to captivate, connect, and clone your ideal clients with your website copy.
Read MoreGive value! Show your personality! Connect! Convert! Your message is not an easy job, but this post will break down how to effortlessly blend value and voice with your words - without pulling your hair out.
Your primary job as a business owner is to deliver results. But how do you make sure you get the right testimonials? And how do you share them when you do?
Your About Page isn’t just an encyclopedia of random YOU facts. All of your website copy should aim to accomplish the main goal -- more customers or clients. Here’s how.
Your Home Page copy has ONE JOB it needs to accomplish, I’ll teach you how, and give you a sweet resource to help you through the process.
It’s time to dive deep into not only how to attract the right people, but how to repel the wrong ones - and why your current message isn’t doing the job.
I don’t think you have to master copy to run a thriving business. Here are just a few strategies that you can apply to your EXISTING copy, to see change TODAY.
The words on your website are more than just an information dump. But, combining clarity and personality is key in getting your visitors to stick around and convert.
In this blog post, you’ll learn from experts in the creative industry on why your website copy just can’t wait until next year.
If you’re abiding by these three copywriting myths, you might not only be losing out on clients, but you might be missing out on your best clients. Read on to learn more.
Get these tips and make sure your website copy doesn’t sound like literally everyone else in your industry.